VapingZone, a leading E-Cig store in the USA, provided their list of top starter kits for new vapers from 2017. This article is a great resource for your shop sales staff and should give you good ideas on what new vapers are looking for in a starter kit.
As a vape shop owner, you should have passion for what you do, especially since your love of the industry is one factor in your long-term success. But you can’t run your business purely on passion; you need to know how to make money from your shop, too.
Based on our experience with this industry, about 80 percent of the vape shops out there will probably be gone in a few years. If you want your shop to be among the last ones standing, you need to have some inside knowledge on how to ramp up revenue, and we have the information you need.
Alex Boyd is a successful vape shop owner who has “millennial secrets” of the digital marketing age. As a featured guest at our “Vape Shop Master Summit” from June of 2016, he offered tips of the trade for almost every aspect of marketing a successful vape shop.
Although portable vaporizers have become the focus for many vape shops, there’s still a very dedicated niche market and steady demand for desktop vaporizers.
And with good reason:
Desktop vaporizers are extremely powerful, are more reliable and are more versatile than portable vaporizers.
Anyone who only vapes from the privacy of his/her own home, anyone who vapes mostly in group-/party-settings, or anyone who uses marijuana medically, will be highly interested in a desktop vaporizer.
So even though the portable vaporizer industry is evolving at a faster rate, desktop vaporizers are here to stay.
Therefore, stocking up at least a few popular and high-quality desktop vaporizers, will do wonders for your vape shop.
And today you’re going to learn how to pick which desktop vaporizers to stock up in your shop.
Thinking of carrying dry herb vapes in your shop? This is the ultimate guide on what features and customer pain points to look for when picking a good line to carry.
Medical and recreational marijuana use is sweeping the nation (finally) and vape shop owners are in a unique position on the topic: should we or should we not carry dry herb vaporizers? In some ways vape shops try to differentiate themselves from marijuana use since it often gets confused, but in other ways we embrace it as part of the glorious counter-culture that is vaping.
In order to build a successful vape store, you must know your customer and know what they want. Vape review sites are the best way to do that. Unfortunately, researching the top box mods you need to stock in your vape shop is difficult. With the added headache of a continuous release of new vape mods on the market, you can easily see where this can all become overwhelming very quickly.
Clearly one of the most prominent parts to running a vape shop is keeping the latest vape products in stock for your customers. What’s even more important is having vaping products in stock that customers are more prone to purchase. This is why product selection is a key component of not only running a vape shop, but running a successful one. In this article we’re going to scope in on which low, middle, and high-end vape products you should keep stocked up. In any vape shop there should be three categories to cover your overall product line-up. Each of these categories will serve as a way to reach a specific audience.
Regal Cinemas operates nearly 600 movie theaters and over 7,000 screens across North America. In 2011 they brought in $2.6 Billion in revenue. Needless to say they are doing very well. But what can vape shop owners learn from a loyalty program at national movie theater chain?
The Regal Crown Club (RCC) loyalty program is masterfully crafted, and vape shop owners should pay attention to how it’s done. Here’s a flyer I got with my receipt the last time I visited a Regal Cinema. The loyalty program is easy to understand and easy to join.
It is one thing to capture transaction data, but it is whole different ball game to use this data effectively to drive repeat business and increase your AOV. Using patented technology AppCard captures detailed information about each of your customers and builds profiles about their personal tastes, preferences and buying cycles. You can then use the data to run customized campaigns that speak directly to your customer’s buying patterns.
Spend more time running your business and less time in an excel spreadsheet.