THERE ARE ONLY 3 PROVEN WAYS TO GROW A VAPE SHOP
You can be in any industry, any country, and even on another planet - there are certain concepts that apply to any business.
THE VAPE INDUSTRY IS NO DIFFERENT
Sadly, many first-time and veteran vape shop owners still have never heard of these basic, proven concepts.
While the vape industry is brand new, It doesn't mean we have to reinvent the business wheel. We can use the same tactics that have grown businesses since the dawn of commerce.
In other words, business is business is business...
HERE ARE 3 WAYS TO GROW ANY BUSINESS
Get More Customers
Every customer is worth a certain amount of revenue to your business. It makes sense that increasing customers will increase revenue. But how do you get more customers? More awareness = more customers. Your vape shop can increase awareness by being easily found on Google, Yelp and anywhere else your customers are looking for you.
Increase Frequency Of Purchase
AKA "re-marketing". Your best customers are the ones that have already purchased from you, so you need to constantly be asking for the sale. Too many shop owners ignore this segment because they don't want to "bother" their regular customers. How do you increase frequency without bugging your customers? Customer retention activities like loyalty programs, coupons, raffles and referral programs help increase purchase frequency.
Increase Average Order Value (AOV)
Increasing AOV means getting more revenue from each transaction. This can be the most difficult metric to change, but it's also one of the most critical. Capturing customer information so you can upsell or cross sell is the best way to increase AOV.
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What if you knew PRECISELY when your next sale will be?
These are the results we aim to provide in the Vape Shop Marketing Accelerator.
Imagine an online workshop hosted LIVE over three weeks with 9 other shop owners. You'll get specific advice and guidance for your shop, we'll assign homework and hold you accountable for results.
Experience what it will feel like to walk away from this program with a clear, confident and proven plan of action. .
If you are a vape shop owner looking to grow and scale your business, this accelerator is for you, and we guarantee you'll see results if you follow our proven process.
3 CORE PILLARS TO VAPE SHOP GROWTH
WEEK #1 - ATTRACT
80% of brick and mortar sales start with a web search. If you are not ranking well locally, and you don't have good reviews, you are losing sales.
We are going to show you how to:
- Setup and manage your Google My Business account and Yelp account so customers find you.
- Obtain high-quality reviews on Google and Yelp to increase your clout.
- Expand your search engine rankings so you show up for important local search terms.
WEEK #2 - CAPTURE
Every new customer has an average value that you can calculate. A customer's average value increases by about 50-60% on a monthly basis if they opt into an SMS marketing list.
We are going to show you how to:
- Incentivize your customers to opt in to your marketing list.
- Use email templates and text messages to continually reach out to your customers to get them coming back again and again.
- Execute monthly drawings, raffles, and special coupon events to attract new customers into your marketing list.
WEEK #3 - RETAIN
It takes far less effort to keep a customer once acquired than it does to find a new one. Increasing your customer retention by 5% can increase profits by 25-95%.
We are going to show you how to:
- Implement a proactive sales system that predicts when a customer will purchase and sends communications out at the exact right time.
- Plan and provide the perfect coupons and promotions that your customers cannot resist.
- Properly setup loyalty schemes that turn casual customers into raving fans.
DO YOU WANT TO GROW YOUR SALES?
Most Vape Shops are leaving money on the table in their business because they are not using the techniques we're teaching in this live training.
Are you going to be one of them?
SEE HOW OTHERS HAVE ALREADY MADE BIG STRIDES IN GROWING THEIR VAPE SHOP
"We already have customers returning from our communications (SMS message offering a BOGO e juice to lost customers who have not been in the store for over 90 days)"
Damian Barth
Electric Clouds
"We now have automated social media posts and have started implementing rewards program.
Mike Otis
Vapor Loft KC