Growing Your Vape Business
Tapping into Your “Natural” Market
If you have a vape shop or are planning to open one, you have a Natural Market. You may not know that, realize that or tap into it, but in a few minutes it will all make sense. WHO opens a Vape Store and why? Generational (age specific) differences are significant and here are the categories:…
Read MoreThe Top 7 Questions to Ask Before Opening a Vape Shop (Abridged)
Since starting VapeMentors in July 2013 these seven questions have not changed that much. Many of these questions motivated us to create the Vape U programs, which now cover brick and mortar shops as well as e-liquid companies. Many aspiring vape shop owners want to open a store based on excitement and a desire to “change…
Read More2015 Vape Space Trends
From Geeks to the Mainstream: Great News for Vapreneurs
Geeks get a bad name, but these guys are often the “early adopters” who find and embrace new technologies.
Take laptop computers: once owned by just a few early adopters, they’re now in the majority of households.
Since an e-cigarette or personal vaporizer is a piece of technology, we can absolutely apply the same adoption curve to the vape space. This picture shows where the vape space was less than two years ago:
Read More