Posts by Norm Bour
Vape Radio 58: Interview With Sarkis Kaladzhyan, President of CalCo Insurance
What we covered in today’s show: If you are in the vape space business, you are at risk in many areas. Do you sell “premium” e-liquid? You can get sued for that! If a customer claims to be “sick” because of your e-liquid, you can be at risk there, too.
Read MoreVape Radio 60: Austin Hopper of Revol Vapors Part II: The Revol Story
Austin shares his insight on developing flavoring lines. Collaboration is critical in the development of flavorings. The Flavoring Bible: learn what flavors mix together.
Read MoreVape Radio 59: Austin Hopper of Revol Vapors Part I: Launching a New Company
He helped Space Jam, Cosmic Fog, and Cuttwood. Learn how he did it. How to become an “800-pound gorilla” in the vape space- and should you?
Read MoreVape Radio 57: Vape Expo NJ, State Regulations, and Musicians Developing E-liquids
Vape Expo NJ saw people fined up to $250 for vaping there. Who is at fault? Listen to hear our take on it.
Read MoreThe Vaping Bubble: Is it Inevitable?
This report was first published in the spring of 2014. There were many questions and not many answers then and the question of an impeding collapse of the brick and mortar and e-liquid markets has come up repeatedly. This is about the “B” word that no one wants to talk about. The proverbial “elephant in the…
Read MoreA Key to Success in the Vape Space: Customer Service
from our Special Report: What’s wrong with this picture? A customer comes in, seemingly a bit nervous; they’ve never been to a vape shop before. But you’re busy with someone else, maybe a regular or maybe a friend or maybe you’re busy talking with one of your associates. You pull yourself away from whatever you’re…
Read MoreBe Part of Our Vape Radio Community
Over one year of productions, 500,000 worldwide downloads, plus more than 50 shows and 40,000 unique visitors each month; they all prove there is an audience that wants to know about the business of vaping. Join us here: Vape News Radio Podcast Norm BourNorm Bour started VapeMentors in 2013 and since then has consulted in every…
Read MoreThree Reasons Why You Should Not Open a Vape Shop
This title may surprise you, but since founding VapeMentors I have been many conversations and encouraged some people to not open a brick & mortar location. Sounds strange since we’re consultants, but nothing would be more painful to us than to see someone open a location, put in their blood, sweat and tears (and money), and have…
Read MoreSo What Exactly is a Vape Lounge?
And why the hell does my city care so much? NOTE: This report is updated in May 2015 since this issue is has become significant after attending city council meetings for clients to overcome that designation. Some of those results are modified in this updated report. We’ve identified four “watchdogs” or entities that you need to be…
Read MoreFive Ways to Dominate Your Vapor Market
from our Special Report files: Business is open! Business is good! It’s challenging, stressful, time consuming, but you love it! So now what? In my world and the world I teach to, “you have competitors, but you have no competition.” Do you agree? Just as there are no two people alike or cats or snowflakes…
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