There are many different things you can do as a business to improve your exposure, sales, and customer experience. Ecommerce is a key area of modern business and to truly succeed you have to seriously consider this type of retail method.
The internet has evolved greatly since its creation and most businesses now have an online store. By having a company website and online store you have the potential to appeal to a much wider audience, and your vape products are also available for your customers viewing 24/7. This article looks at one particular online store platform that could potentially transform your business – Shopify.
What Is Shopify?
Shopify is an ecommerce platform. Users can create a Shopify account and use it to create and manage their online stores. The basic platform uses a drag and drop system where users can simply drag and reorder different website elements such as products, images, and buttons into place.
Furthermore, Shopify also features integrated payment systems and a full online order system from start to finish. Using a Shopify website, a customer can browse for products, add items to her shopping cart, proceed to the checkout, make payments, and finalize the order. This will then be processed through the backend software and provide order information to the business.
What Are The Benefits Of Shopify?
Shopify is undoubtedly one of the most popular ecommerce platforms. But, why is this so? What can Shopify offer for your vape business? The following are some of the main benefits of using Shopify as your ecommerce platform of choice:
– Ease of use
– Comprehensive service
– Wide range of apps and integrations
– Wide range of themes
Firstly, Shopify has a simple and easy to use interface. As mentioned above, it has a drag and drop interface that even a novice user can pick up in an instant. The layout and admin panel is logical and intuitive, and you can literally make a website in no time at all.
Secondly, Shopify takes care of the whole ecommerce cycle – from the initial website and product listings, right through to payment, invoicing, and delivery. If you use Shopify, then you can take care of a huge chunk of your online business in one fell swoop.
Shopify is also hugely reliable. Its users experience little to no downtime, and the page loading speeds are always favourable.
Finally, Shopify benefits from a great range of apps and themes. If you lack design skills, you can simply choose one of the pre-made themes and tailor it to suit your needs. Furthermore, you can extend the basic functionality of your website by integrating apps into your Shopify store.
How Could You Use Shopify To Further Your Vape Business?
As you can see, Shopify has a great deal of potential. If you have a Vape business and want to improve your online operations, it is arguably the best choice available. You can use the various apps to improve your SEO and to appeal directly to targeted customers and vape suppliers. Furthermore, it is possible to use the inventory management system to keep track of your vape stocks.
Finally, you can also use the superb product management system which will allow you to list each different type of vape product, such as different e-cig models or different flavors of vape liquid, for example. The customization is fantastic and you can really make a detailed vape product catalogue for your customers.
Why not give Shopify a try today and see how you feel it would fit into your business?
Jesse is the Digital Marketing Director at VapeMentors and Chief Technology Mentor. He is an ecommerce and internet marketing expert with a background in business and technology.